38% π¦π¨π«π π¬π©ππ§ππ’π§π . βΉ1.65 π₯ππ€π‘ ππ₯π¨ππ‘ππ¬ π°ππ¬πππ πππ’π₯π².
ππ‘ππ«πβπ¬ π π¬π¦ππ«πππ« π°ππ² ππ¨π« π©ππ«ππ§ππ¬ ππ§π ππ‘π π©π₯ππ§ππ!!
Reason: Every 2β3 months, babies outgrow their clothes.
This means new parents are constantly buying new clothes, leading to 38% more spending than necessary. Add to this the fact that 1.65 lakh infant clothing items are either stored or thrown away every single day. The result? Unnecessary financial pressure on parents and increasing environmental waste.
Most parents turn to retail stores, online platforms, or hand-me-downs to manage this cycle. But thereβs no efficient system in place to help them save money, reduce clutter, and make sustainable choices.
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Thatβs where Cero TwentyFour steps in.
Through their hashtag#CeroKits, they offer a subscription-based model that delivers curated, high-quality, 100% baby-safe clothing bundles suited to a babyβs growth phase.
Once the baby outgrows the kit, parents can swap it.
The returned clothes are sanitized and donated via NGO partnerships, promoting circular consumption.
This approach helps parents:
Cut overspending by up to 70%
Avoid clutter at home
Reduce textile waste and carbon footprint.
Cero TwentyFour, founded by Simran Kaur, is part of the hashtag#SPARK Program at Atal Incubation Centre - GGSIPU. This initiative supports early-stage startups with mentoring, strategic guidance, and community access.
The startupβs innovative.
CREDITS: Atal Incubation Centre - GGSIPU.