Woolmark for business l 2024 in review.
Latest research with IPSOS shows a clear preference for natural fibres, aligning perfectly with wool’s unmatched quality and sustainability credentials.
In Woolmark’s 60th year, licensees grow by 6.8%.
A recycled wool specification was also introduced as an essential part of our vision to help close the loop on textile waste.
Sourcing solutions such as The Wool Lab and Sourcing Guides continue to inspire and connect, whilst the new Supplier Search links brands with Woolmark-certified suppliers committed to environmental and social excellence.