With the above background, CII is coming up with virtual workshop on Selling Strategies – The 3 Cs of Sales: Connect, Convey, Convert on 28th November 2025, from 1000-1300 hrs over virtual platform. This Power-Packed 3-hour virtual workshop is designed to transform sales professionals from transactional sellers to consultative, value-driven advisors.
Key takeaways include:
Building trust and engaging prospects authentically
Shifting from product pushing to value conversations
Handling objections and closing deals with integrity and confidence.
Workshop Overview:
CONNECT: Mindset, attitude, and trust-building before the pitch
CONVEY: Consultative pitching through client needs and VALUE Matrix
CONVERT: Ethical objection handling, negotiation, and closing.
CREDITS: PR from Confederation of Indian Industry official id. The content has not been edited and reviewed.
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